Privacy Policy

We collect information directly from you when you interact with our platform:

• Account & Contact Data: Your name and email address submitted upon completing a diagnostic quiz or joining our waitlist.
• Diagnostic & Profile Data: Information you voluntarily provide during the quiz, including skin type, skin tone, undertone preferences, budget choices, and cosmetic concerns.
• Usage & Analytics Data: IP address, browser type, device information, and interaction logs collected automatically via standard analytics cookies to optimize site performance.

We use the collected data strictly to:

• Generate your personalized Level 1 product capsule and shade recommendations.
• Send your saved routine cards and updates directly to your email inbox.
• Analyze aggregate, non-identifiable user trends to improve our recommendation logic and database.
• Communicate beta product updates, new features, and waitlist announcements (you may unsubscribe at any time).

We do NOT sell, rent, or trade your personal information or email addresses to third-party data brokers. We share data only with trusted infrastructure providers necessary to operate the platform:

• Database & Hosting: Cloud database infrastructure (e.g., Supabase, Vercel) to store user profiles securely.
• Email Delivery: Transactional email services (e.g., Resend) to dispatch your routine cards.
• Analytics: Privacy-conscious analytics tools to measure traffic and conversion rates.

When you click on an affiliate product link on Laya, a tracking cookie may be placed on your browser by the destination retailer (e.g., Amazon, Target, ShopMy) to verify that the traffic originated from layaclub.com and credit affiliate commissions.

You have the right to request access to, correction of, or deletion of your personal data at any time. To request data removal, simply email us at privacy@layaclub.com.

We may update this Privacy Policy periodically to reflect changes in our practices or applicable legal requirements.

For any privacy-related inquiries, reach out to us at privacy@layaclub.com.